Surely and steadily, a new international economic order is currently being established, placing Japan next to the US, which it has rivaled as the main economic power since mid-century.

Setting labels aside, if we add the positive evolution of China, India, South Korea and Taiwan, there is a notorious economic power shift to Asia.

It is also obvious that Asian markets, with their current growth rates, add up to more than 2000 million consumers who will gradually match Western consumer levels. If we add the intrinsic features of China and the other countries mentioned above, we feel that they are undergoing a transformation in business and markets, and consequently, a new world economic order is in progress.

How can we face this challenge and create a joint operative strategy in countries as complex and multifaceted as these, in which traditional approaches become inadequate due, among other things, to our lack of knowledge about them? Evidently, this type of challenge can only be faced by specially trained and documented professionals.

That is why UAB, aware of this challenge, offers a Master specially designed to train experts in international strategy and marketing for Asia, a top level, solid and practical programme.

- Bachelor's, Associate's or Engineering degree

- Export management focused on Asian markets
- International marketing management
- International transportation companies
- International strategy design consulting focused in Asia
- International sales management in Asia
- European companies affiliates in Asia or Asian companies affiliates in Europe

• Responsable d'informació
• Phone: 935814309
• E-mail: infouab@pmasters.es
• Web: http://www.pmasters.es